Articles, Blog

Adaptive Loading — Improving the UX for millions on low-end devices (Chrome Dev Summit 2019)

November 17, 2019


  • Reply Fabricio Araujo November 12, 2019 at 3:48 am

    The GOAT of web performance !

  • Reply komakaze komakaze November 12, 2019 at 10:22 pm

    How can I see tier 1, tier 2, tier 3, etc devices in my google analytics?

  • Reply Mr Lurvdjur November 14, 2019 at 4:27 pm

    If there's one thing my normie friends consistently complain about it's how much they hate auto playing videos on places like Facebook. Not because their hardware can't handle it but because when they scroll videos are starting and stopping and starting and stopping making horrible noises. They have to let a video start playing so they can turn down the volume, if no video is playing it just turns down the ringtone volume, then when they find one they want to watch they turn the volume up again and then they have to restart the video.

  • Reply Diego de Blas November 15, 2019 at 12:51 pm

    Not convinced about certain points of adaptive loading, regarding the UX of these demos and production versions (ebay comes to mind), in particular the slow connections version. If you're not notifying the users that they are receiving a trimmed down version of the website due to a slow connection, it might convey the feeling of a broken app, if for example I load their website over a momentary slow connection while in the train commuting to work. I'm used to the full experience and suddenly I cannot zoom in (I might not even realise that I went 3G for a second in the train, since I'm not constantly checking the connection indicator on my phone), so with no notification whatsoever my reaction would be to think that they are experiencing issues with their website.

  • Reply Sergey Kaptur November 16, 2019 at 6:02 pm

    Or you can do something like this: `if (numberOfCores < 2) { showVideoAds(); showText("Go away beggar, you can't afford our stuff anyway") }` It's not like internet tech wasn't abused before. And now you advertise to label people people based on their device and show them different content. This is wrong because you take away from user ability to choose their content – you decide it for them. If you're good person – this will improve the experience. But look around the internet – websites invest much more into shady money-squeezing practices than into better UX.

  • Reply Zoran Ravic November 17, 2019 at 5:21 pm

    Is anyone else annoyed that he advertises new iphone and macbook as examples of high-end devices at the beginning of the video?

    I hate when people don't disclaim that they are showing paid-for ads.

  • Leave a Reply